Each group will create a business idea and apply the concepts discussed during the course. The concepts should include market research data, customer discovery, hypothesis testing and validation for product market fit and the decisions for pivoting or proceeding. Since the course is concentrated on successful execution and implementation, the aim would be to come up with a live project and the report should provide evidence for hypothesis validation.
Groups and ideas are listed below:
1. Lobby – Online household collaboration tool
2. Etsy clone – Handmade craft selling platform
3. Vitamingo – Nutrition based recipe recommendation service
4. Online headscarf shop for women
5. Drive me Home – Private valet service on demand
6. Debating consultancy for individuals
7. Online coffee shop – high quality beans at affordable prices